Digitised

Sitelinks are links which are displayed below the main result for brand name searches. They allow users to go straight to a deeper page within the site. For last few years Google’s been experimenting with different layouts of sitelinks. They started off with a list of links as bullet points. Then they kept moving them [...]

We search and browse internet every day – we browse for info, we shop, we socialize, we bank. Additionally, we use ever-growing number of portable devices to do that. In fact, we do pretty much everything online. Just imagine how you’d have felt if someone somewhere just switched off the whole internet (don’t panic – [...]

Guide To Online Marketing Interesting infographic listing all major activities of the online marketing strategy and a week-by-week planner splitting those activities into smaller dependencies and managable parts.

Since Google announced the launch of Product Search in April 2007 (also known as Google Base or Google Shopping), the product has come a long way and despite still being in the beta phase it has become a very important factor in search engine marketing strategy for many online retailers. Being listed in the ‘3-pack’ [...]